I've been waiting for this. Have you been waiting for this? Rdio is now launching a free music streaming app for iOS and Android. Previously, customized Rdio streaming stations were only available for Premium Rdio users. Now, that service is free for everyone.

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While Rdio claims that the new free customized radio service is part of the company's marketing plan, it's actually a way to stay relevant. Rdio faces some tough streaming competition from other companies offering streaming options, so this is a way to stay on top of people's minds.

It's also worth mentioning that Rdio is one of the few streaming options available in Canada. So, yeah, this is kind of a big deal for Canadians seeking a streaming radio service that's both free and customized.

How Rdio's Customization Works

How does a company like Rdio collect music preference or user tastes? Well, that's an interesting question. Rdio, like most other companies, is constantly searching for information about what you like. This is kind of an ingenious marketing tactic. You don't want to search for songs on your own, so Rdio does it for you. Sounds good, right?

Well, it can be. Now that Rdio has made this service public for all Android and iOS users, it's even better. Why? Because you get something for free, and that, in turn will bring back more users to Rdio. So, what does Rdio get out of it? Money, of course! But, who cares? What you want are Rdio songs that you don't have to bother collecting on your own. How do you get those?

Where to Find the Rdio Apps

This part is really simple. Just head to your app store, pick the Rdio app, and go nuts. Once you've downloaded the app, Rdio will start collecting your song preferences. If you connect to Facebook, Rdio will also pull your preferences from your Facebook profile. The whole system has been designed to customize your listening experience.

If you haven't tried Rdio, give it a shot. This is one music streaming service that will please your ears. What about premium users? Do those that pay for the Rdio mobile app get more options and features? Here's the catch: you only get the free streaming mobile option for 14 days. After that, your trial will expire and you go back to the ad littered version.

Costs (If You Want to Pay)

If you love what Rdio offers, you can sign up for the premium service for $5 per month for web access, and $10 per month for both mobile and desktop access. Is Rdio worth the price? If you're in Canada, you don't have much choice. If you live elsewhere, you'll find that Rdio is a great option too.

Sure, there are lots of music streaming choice out there, but Rdio is one of the best in this reviewer's opinion. Got one that you like better? Don't love Rdio? Let me know what you like to listen to below.